--- title: Promote Your Brand With Custom Accordion Folders description: Advertising and organization made easy with custom accordion folders for your business. image: https://www.dataguide.com/hs-fs/file-339627583-jpg/images/accordion-folders4.jpg --- [![Print Promotional Solutions](https://www.dataguide.com/hs-fs/file-13023113-jpg/images/dataguide.jpg?width=314&height=58&name=dataguide.jpg "Print Promotional Solutions")](https://www.dataguide.com/) # Print Blog: Communicate, Motivate, Educate, Enhance, Celebrate, Animate, and Promote with Print and Promotional Products ## [Promote Your Brand With Custom Accordion Folders](https://www.dataguide.com/Print-Blog/bid/102472/Promote-Your-Brand-With-Custom-Accordion-Folders) Posted by [Chris Higgins](https://www.dataguide.com/print-blog/author/chris-higgins) on Wed, Oct 9, 2013 @ 07:00 AM - [Tweet](https://twitter.com/share) Outreach is one of the single most important ventures your business enters into.  It's true ![accordion folders](https://www.dataguide.com/hs-fs/file-339627583-jpg/images/accordion-folders4.jpg)whether you're putting together a portfolio of your firm's best work, looking to recruit your next corporate officer, or providing vital documents a client must retain.  The way your information is presented makes a lot of difference in how it's received. Expansive, custom-branded accordion folders [create an all-in-one presentation tool](https://www.dataguide.com/plastic-accordion-folders--plastic-expanding-file/) that drives home your message in plenty of ways. They combine sturdy construction with bright graphic designs, along with divided interior pockets perfectly suited to package your pitch. However, the true value in these folders lies in the long-term. They pay off immediately upon receipt, and then continue to do your work for years to come. **Expanding Accordion Folders Make Great First Impressions** When a prospect receives [your new promotional folder](https://www.dataguide.com/Print-Blog/bid/99681/13-Reasons-An-Accordion-Folder-Might-Be-Perfect-For-Your-Business), the bold visuals are likely to stand out first. Their exterior can feature full-color backgrounds, custom designs, and even vivid photography, all designed with your messages throughout. If your documents are especially important, or need to be carried from place to place, hardware accents add utility. A clasp in front adds to the sense of importance, while a convenient handle says that you're already thinking of their needs. Once your lead opens the folder, your message would continue on, with more graphics on the interior, or the beginnings of your pitch. The folder itself can become a powerful promotional tool, as it begins the journey through your materials in a way you can control. When audio-visuals are called for, an accordion folder can also include inserts for any current disc-based media. Rather than keeping the disc in a separate case that's easily lost, these help ensure your discs remain part of the full package. By setting the scene, a well-designed accordion folder can [put your prospects in the right frame of mind](https://www.dataguide.com/Print-Blog/bid/99702/5-Ways-Accordion-Folders-Enhance-Your-Brand), eager and enthusiastic about exploring your offerings. **Accordion Folders Pay Off Over The Years** People are far more likely to hang onto accordion folders than virtually any other document holders. They have a lot of built-in value to the people you'd be giving them to. For example, as time passes and a prospect retains your custom-branded expandable folder... - People paying off a mortgage might be reminded of the great service they've received from your bank, and remember to mention you the next time a friend needs a loan. - Clients moving complex sets of documents between your clinic and others in your area are![custom accordion folders](https://www.dataguide.com/hs-fs/file-338740459-jpg/images/custom-accordion-folders.jpg?width=385&height=278&name=custom-accordion-folders.jpg) much more likely to keep them all in one place, [greatly reducing](https://www.dataguide.com/document-holders-healthcare-hospitals/) a big source of administrative headaches. - Dealers showing off your promotional packages to their own clients, could be handing down an info kit that keeps grabbing new business. - Someone carrying your folder down the street becomes a walking billboard, with bright photos and graphics designed to catch the eye. - Inbound students of your academy -or their parents- can easily hang onto your school recruitment packets, passing them on to younger brothers and sisters once their turn comes. - Legal clients showing up to appointed hearings at the right time, thanks to an accordion folder that keeps judicial orders safe within a shell that consistently reminds of its importance. - Or anyone who simply needs a nice, multi-purpose document holder may hang onto a good accordion folder for years, seeing your brand every time they pull it out. **Accordion Folders Make Sense For So Many Outreach Projects** Through superior design and messaging, these expanding folders go beyond simple document storage to act as advertising and customer service, in a product your clients will want to hang onto! Combined with their ability to impress and convert, accordion folders bring across-the-board returns on your investment. If it sounds like these expanding folders could help you spread your message, just [ask for a free sample](https://www.dataguide.com/sample-request/). Once you open it up, we think you'll agree that accordion folders deliver superior document storage and presentation. 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