17 billion dollars, that's the cost of avoidable readmissions to the hospital as documented by the Dartmouth Institute. Billion with a B, some serious cash and doesn't include the emotional and physical cost to each individual patient that returns to the hospital often within 30 days of being released.
Case Studies | Money Saving Tips
Can An Accordion Folder Reduce Health Care Costs?
Posted by Chris Higgins on Thu, May 24, 2012 @ 08:34 AM
Topics: Advertising, Custom folder, accordion folders
Color in Printing: RGB and CMYK Do You Know The Difference
Posted by Chris Higgins on Wed, Apr 11, 2012 @ 09:48 AM
When ordering printed marketing materials or promotional items with your brand colors, it pays to know that the colors you see on a proof on your computer screen will not necessarily match the colors of the finished, printed product.
Topics: Business Printing, Advertising, Marketing
4 Critical Things To Know About Promotional USB Flash Drives
Posted by Chris Higgins on Tue, Apr 3, 2012 @ 10:40 AM
Promotional USB flash drives are a great business gift and a fantastic way to promote your brand; with more and more data being transferred electronically they are becoming an indispensable tool that your customers can use over and over again.
Topics: Advertising, flash drives, Marketing, Promotional advertising
Bank Uses Accordion Folder As Perfect Cross Selling Tool
Posted by Chris Higgins on Mon, Mar 26, 2012 @ 11:20 AM
Every business person knows it's much easier, and less expensive to sell something to an existing customer than it is to find and acquire a brand new customer. The standard rule of thumb is that it costs six times more to sell something to a prospect as it does to sell that same thing to an existing customer. That stat alone should provide plenty of incentive to focus a significant portion of your marketing budget on educating and cross selling existing customers.
Topics: Business Printing, Advertising, Custom folder, accordion folders, document holders
Pocket Folders: Passport To A Better Life For Animals
Posted by Chris Higgins on Mon, Dec 20, 2010 @ 08:55 AM
Pocket folders come in many shapes and sizes and serve many purposes, The Humane Society of Silicon Valley uses a pocket folder to create a better life for animals in their community.
Topics: Business Printing, Advertising, Custom folder, Pocket folders
Accordion Folders Generate Referrals For Remax Agents
Posted by Chris Higgins on Wed, Nov 3, 2010 @ 21:18 PM
Real estate is a tough business; the competition is everywhere and name recognition carries a lot of weight. Many consumers pick an agent based on how often they see the agent's sign in front of a house for sale. The thinking is, if I see a lot of their signs they must sell a lot of houses, if they sell a lot of houses they must be good at it, so I'll hire them to sell mine.
Topics: Advertising, accordion folders, Document folders, image building