For most B2B companies, completing a sale is only the first stage of their relationship with a client. Reinforcing and maintaining that relationship so the client will continue to come to your company for future sales is an important part of doing business. A method of strengthening client relationships that many businesses have found highly effective is the use of promotional gifts. However, not all gifts are created equal, and choosing the right kind of gift for your clients and leads will help maximize your return on investment. When considering the many different forms of promotional gifts you can buy, the one that stands out far ahead of the pack is the desk pad calendar.
Print Blog: Communicate, Motivate, Educate, Enhance, Celebrate, Animate, and Promote with Print and Promotional Products
Online marketing communications--such as email campaigns, social media programs and digital brochures--seem to garner all the media attention when it comes to helping businesses connect with customers in today's competitive environment. But that doesn't mean your business strategy should dismiss the printed word. A well-done marketing brochure, catalog or other printed marketing piece can have big impact on engaging customers and building your brand, according to a new report by the Economist Intelligence Unit (EIU) and Lyris.
Can you think of any ways of ensuring that your brand and message is seen by your leads and clients every single day they come into the office, or even every day of the year?
There are no printed promotional items more practical and used more frequently than deskpad calendars, and for very good reason. Along with other types of printed calendars, they beat every other advertising and promotional medium with an impressively low cost per impression, providing a great return on investment.
Sunday morning: things are quiet, people are moving slowly, sleeping in, taking a break from the just finished week of work while gearing up for the next. Many businesses are closed and almost every marketing department is off for the day, but printing continues to work 24/7 at promoting your brand and embedding it into the sub conscience of consumers and buyers everywhere.