Print Blog: Communicate, Motivate, Educate, Enhance, Celebrate, Animate, and Promote with Print and Promotional Products

In recent years, the news has been full of stories about medical errors and the serious – even deadly – impact they may have. Although many people are familiar with stories about errors that occur during hospitalization, some of the most common errors occur after patients have been discharged. These errors are due largely to communication errors between doctors and patients, primarily occurring when patients misunderstand discharge instructions, don’t follow instructions correctly or forget them entirely. In fact, a recent study from Yale-New Haven Hospital revealed that three out of four patients left the hospital with incorrect prescriptions or did not understand the medications and their dosing instructions.

Nancy suffers from congestive heart failure and diabetes, but has generally been able to keep symptoms at bay. Complications following recent surgery had her back in the hospital, however, less than a month after her original dismissal.

Cheryl slid into her oversized chair and looked at the piles of papers on her desk. Only two hours left in the day, then she needed to finish packing and catch the flight for the hospital administrators conference.

Are you looking for an affordable, high-quality way to package materials meant for the hands of leads, prospects, and customers?

On October 1st 2012 Medicare began fining hospitals that have too many patients readmitted within 30 days of being discharged. On average these fines will be about $125,000 per hospital in the first year and can rise to 3% of Medicare payments under the new health care law. All of a sudden reducing readmissions is a top priority.

Businesses spend large sums of money to create a brand image and stay "top of mind" with their customers and prospects. Promotional products can be a very effective way to achieve that if it's the right product in the right context. But many businesses, especially those that provide a lot of information and documentation to their customers have found custom accordion folders can be a perfect packaging solution that keeps their business "top of mind" while achieving other objectives as well

Presentation folders can make a great impression when your sales team has a meeting with a prospective client.   Salespeople understand the importance of a great first impression.  Showing up on time, professionally dressed, having a firm handshake are all reasons that you hired them.  When they walk into that big meeting you  want them to be prepared.   

Hospitals and medical institutions are competing for patients.  In a tough economy, elective procedures are ignored and even covered medical procedures may be put on hold due to higher and higher co-pays and lower insurance coverage.  Medical facilities are forced to compete for a larger share of a smaller pool of medical expenditures.