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How To Manage Inventory: Corporate Printed And Promotional Items

Posted by Jody Raines on Wed, Feb 2, 2011 @ 12:59 PM

Corporate approved promo items can be a cause of wasted time, conflict and ultimately
frustration for corporate marketing and staff in the field.  The field team doesn’t want to have to check in with corporate to get permission to create materials.  Corporate is charged with maintaining the integrity of the brand, and may not have the time to deal with multiple requests coming in from the field.  It’s an ongoing dilemma. 

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Topics: company store, corporate store, branding, brochures