Print Blog: Communicate, Motivate, Educate, Enhance, Celebrate, Animate, and Promote with Print and Promotional Products

Discharge Folder Saves Hospitals A Fortune

Posted by Chris Higgins on Tue, Jan 22, 2013 @ 10:41 AM

On October 1st 2012 Medicare began fining hospitals that have too many patients readmitted within 30 days of being discharged. On average these fines will be about $125,000 per hospital in the first year and can rise to 3% of Medicare payments under the new health care law. All of a sudden reducing readmissions is a top priority.

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Topics: Pocket folders, accordion folders, hospital records folder

Boost Your Brand: An Ingenious Marketing Idea That Spreads The Word

Posted by Jack Valentine on Wed, Dec 16, 2009 @ 21:45 PM

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Topics: Advertising, Pocket folders, Marketing, Promotional advertising, low cost print, branding, postcard printing, promotional products, tourism promotion

Promotional advertising works even when you're doing laundry

Posted by Jack Valentine on Mon, Nov 16, 2009 @ 22:31 PM

 The advertising giant BBDO West recently teamed up with Goodwill and Levi's to promote the message of recycling used clothing.

The suggestion to donate your jeans to Goodwill when you no longer want them (or maybe gain too much weight?!) appears just below the washing, drying and ironing instructions on the laundry tag.

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Topics: Advertising, Custom folder, Pocket folders, Promotional advertising, promotional merchandise, Document folders, branding, Presentation folder, promotional products, envelope printing

Pocket Folders Don't Bite; Bugs Do

Posted by Jack Valentine on Wed, Nov 4, 2009 @ 13:05 PM

On Flickr, the popular photo-sharing Website, a Pittsburgh artist known as "Mleak" has done some remarkably innovative work with corporate logos. She's taken the unprecedented step of turning live insects into promotional merchandise!
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Topics: Business Printing, Custom folder, Pocket folders, Pocket folders, Marketing, Promotional advertising, promotional merchandise, Document folders, Document folders, document holders, Presentation folder

Promotional merchandise; why low-tech thrives in a high-tech world

Posted by Jack Valentine on Thu, Oct 8, 2009 @ 21:59 PM

Print advertising is dead, they say. Conde Nast is closing magazines because of plummeting ad pages. Newspapers are shrinking into pamphlets, and quite frankly, it's a miracle there's even a physical phone book with Yellow Pages ads anymore.

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Topics: Pocket folders, promotional merchandise, Document folders, presentation folders, promotional calendars, printed folders, Simpsons ride, matchbook collecting

Pocket folders; product packaging for the information age

Posted by Chris Higgins on Sun, May 31, 2009 @ 14:23 PM

Product packaging is big business and an important way to keep your brand visible, mobile and in front of your target market. I sent flowers to my wife for mothers day and she was almost as impressed with the package as she was with the flowers.

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Topics: Advertising, Custom folder, Pocket folders, Marketing, Document folders, document holders, branding, Presentation folder