Among the simplest, lowest cost,and most powerful brand promotion tools available is right in your hand: your business card. Simple, inexpensive, easy to carry, and expected in any encounter, the ubiquitous business card is your brand image in your pocket. It's probably the most common form of brand advertising, and your most common marketing opportunity. It's the staple in the stable of your business printing.
Print Blog: Communicate, Motivate, Educate, Enhance, Celebrate, Animate, and Promote with Print and Promotional Products
I spoke with a prospect recently who was very concerned about paying the lowest unit price for all of their printing products. That makes sense, I mean who wants to pay more than necessary, but sometimes, especially with printing, focusing on unit price can end up costing much more.