With California's recent passage of a ban on plastic bags, the trends are pointing towards disposable plastic bags going away, quickly. More cities and counties are banning their usage. While California is the first full state to enact such a ban, it seems likely more will follow.
Print Blog: Communicate, Motivate, Educate, Enhance, Celebrate, Animate, and Promote with Print and Promotional Products
If you're trying to keep your company and brandon the minds of real estate agents and other land-brokers, what one form of advertising is guaranteed to bring you multiple impressions a day and even start new conversations about your company?
If you’re the marketing director for a company with multiple locations one of the biggest headaches you face is enforcing corporate identity and brand standards throughout your network of offices.
Invariably individual offices tend to do their own thing when it comes to marketing and collateral material. People in field offices often don’t know where to buy certain collateral, or the appropriate corporate identity standards for simple day to day items like business cards, envelopes, promotional products or product flyers. Everything is last minute in today’s fast paced world, when an office needs something they need it quick and end up going to the closest local source.
Reputation matters in healthcare, now more than ever, not only for attracting new patients but also for maintaining Medicare reimbursements.
It's no secret, but re-admissions are one of the single most costly problems a hospital can run into, and much of the time, they're preventable!
The discharge process is absolutely vital in preventing needless re-admissions. The more comfortable a patient is with the road ahead, and the more detail they have on their treatment, the more likely they are to have a successful recovery.
When a healthcare facility is processing dozens - or hundreds - of discharged patients a day, it's easy to forget what a traumatic experience it can be for each individual patient. This is especially important when it comes to discharge because once the patient leaves the hospital they become responsible for following a specific discharge plan that will ensure their return to health.
Thanks to the first-ever survey of advertising specialists directly concerning their use of promotional merchandise, the results are in – and they show that branded promotional merchandise is a highly effective marketing strategy in several ways!
Driving title insurance sales is a difficult business, because you so rarely deal directly with property buyers. While it can happen, most of your sales are ultimately "secondhand." You get title insurance sales when your partner realtors make property sales.
In business, image means more than we sometimes like to admit. We all like to brag about our accomplishments, but those take time and energy to convey to a potential lead. When buyers today are being assaulted by more marketing messages than ever before, they don't always stop to carefully consider your offers.
A lot of the time, buyers are making extremely quick judgments about your company based solely on external appearances. They have to be impressed by your business's looks before they'll start to investigate its substance.
One of the best aspects of branded promotional products is how they can continue to drive sales long after the first sale. Unlike most advertising, which is transient, a good promotional item can live on in someone's desk for months, or even years, providing ongoing messaging and impressions.