Print Blog: Communicate, Motivate, Educate, Enhance, Celebrate, Animate, and Promote with Print and Promotional Products

Printing Wins The Race For Eyeballs, Especially On Sunday

Posted by Chris Higgins on Thu, Jun 10, 2010 @ 09:19 AM

Sunday morning: things are quiet, people are moving slowly, sleeping in, taking a break from the just finished week of work while gearing up for the next. Many businesses are closed and almost every marketing department is off for the day, but printing continues to work 24/7 at promoting your brand and embedding it into the sub conscience of consumers and buyers everywhere.

Read More

Topics: branded promotional items, printed promotional items, Printed Marketing Materials

Customized Desk Pad Calendars Last Much Longer Than Branded Pizza

Posted by Jack Valentine on Wed, Jun 9, 2010 @ 21:59 PM

Read More

Topics: promotional calendars, branded promotional items, desk pad calendar

Business cards: Powerful pocket sized branding

Posted by Robert Higgins on Sat, May 29, 2010 @ 11:51 AM

Among  the simplest, lowest cost,and most powerful brand promotion tools available is right in your hand: your business card.    Simple, inexpensive, easy to carry, and expected in any encounter,  the ubiquitous business card is your brand image in your pocket.  It's probably the most common form of brand advertising, and your most common marketing opportunity.   It's the staple in the stable of your business printing

Read More

Topics: Business Printing, Marketing, Promotional advertising, image building, Passion, branding, marketing campaign, Print on demand, Love Your Work

Desk Pad Calendars: Brand Recognition All Day, Every Day

Posted by Chris Higgins on Mon, May 24, 2010 @ 09:12 AM

In keeping with the theme of putting your brand in front of as many people as possible and keeping it there as long as possible the functional, an attractive desk pad calendar is one of the best values around. How else can you keep your brand and contact information in front of your target audience 365 days a year?

Read More

Topics: promotional calendars, branded promotional items, desk pad calendar

Desk Pad Calendars To Die For: A Timely Marketing Strategy

Posted by Jack Valentine on Mon, May 10, 2010 @ 22:59 PM

Read More

Topics: promotional calendars, branded promotional items, desk pad calendar

Presentation Folders; Promote Your Brand Every chance you get

Posted by Chris Higgins on Thu, Apr 29, 2010 @ 10:53 AM

My son is twelve years old, we recently went on a sailing vacation, on the second day he asked "hey dad what's Lewmar, are they a company that makes a bunch of stuff for boats?" He'd never heard of Lewmar and unless you spend a lot of time around boats chances are you haven't either, now he knows the company and what they do because they engrave their name on all their products. this is one of the keys to creating a brand put your name where people will see it and remember it.

Read More

Topics: Business Printing, Advertising, Promotional advertising, document holders, presentation folders, Presentation folder

Desk Pad Calendars: Prime Advertising for Free (Well, Almost)

Posted by Jack Valentine on Thu, Apr 8, 2010 @ 06:27 AM

Imagine that your favorite clients, the ones who keep giving you repeat business, gave you permission to put a giant promotional billboard in their offices -- reminding them to call you.

Read More

Topics: promotional calendars, branded promotional items, desk pad calendar

Web To Print: A Case Study In Saving Money

Posted by Chris Higgins on Tue, Mar 30, 2010 @ 13:24 PM

A customer recently decided to utilize our Web To Print solution for their business cards. The original goal was to reduce the cost of the cards. they quickly realized a Web To Print solution could provide even more valuable savings by revolutionizing their entire ordering process.

Read More

Topics: Business Printing, Save money, Reduce cost, envelope printing, custom stationary, Distribution

Printing is the most gorgeous form of advertising

Posted by Jack Valentine on Fri, Mar 26, 2010 @ 18:09 PM

Read More

Topics: Brochure Printing, Business Printing, Marketing, Document folders, presentation folders, branding, Printed brochures, postcard printing, Miss America

Marketing and branding the Boston Red Sox way

Posted by Jack Valentine on Wed, Mar 17, 2010 @ 17:57 PM

The Boston Globe just documented why the Boston Red Sox are not only talented on the field, but happen to be some of the savviest marketers in the sports and entertainment business.

If you happen to live in New England, you know that Red Sox tickets are nearly impossible to buy at face value. Unless you get lucky with occasional Website lotteries, you absolutely have to know somebody or know somebody who knows somebody to even have the opportunity to purchase overpriced box seats.

Read More

Topics: Business Printing, Advertising, Marketing, promotional merchandise, accordion folders, Document folders, presentation folders, branding, customized USB flash drives, Red Sox